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They basically confirmed my theory: maniac in charge, no engineers with the stones (or the reason) to stand up to them on the product front. Talented team, blazing ahead down an insane path.
Contrary to popular belief, it was NOT contracted.
Ended up making this person an offer—not only that but we made a custom mechatronics role for them that, in my opinion, was the coolest thing anyone could be working on.
They turned us down for some SW job.
This was an important lesson for me: some people really do not care what they’re working on.
This is not meant to be a dunk, it was just a wake-up call to get alignment earlier in the process. Everyone’s gotta make their own decisions!
dude i also interviewed an EE who worked on this
i grilled him the whole time on why they didnt nuke it and he was just like 
this dude also worked on the TE OP-1 lmfao, like they had people there with insane technical chops
this dude also worked on the TE OP-1 lmfao, like they had people there with insane technical chopswild. though to be fair if they can convince people it’s good enough to give them $120m they can probably easily convince someone it’s important to work on.
Also, being given infinite budget for something that should have a very, very finite budget sounds fun
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I worked on a product like this.
It was fun.
I built my section (ios app, web backend). I did a good job and got paid well.
You don't need to believe you're changing the world, to do good work and get a decent paycheck.
The hardware didn't fly. Company went bust. That's ok!
to each their own—I can’t relate but if that’s what you wanted to do, totally ok! I hope no one thinks I’m trying to dunk on anyone here, it’s just a story about me hard recalibrating
Was this really just juice in a plastic bag that you put in a plastic hanger and let run into a glass?
I feel like they could have pivoted to a countertop all purpose hydraulic press, just for general use. The thing functionally worked extremely well at squishing stuff
I’d have questions too 
to pull off funding for this is a hell of a feat
to pull off funding for this is a hell of a feat
One of my favorite AvE breakdown videos was of the Juicero
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We need to talk about Lomi next.
You can literally throw your "food waste" into a pile outside and it will compost just fine. Buying a $600 machine that helps your food rot is just retarded.
I remember a teardown actually showing it was way over engineered to produce a lot of force. Much more than it actually needed to extract from a bag. I assume at some point they designed it around crushing actual plants in a bag, and only later pivoted to pre-processed
the fact that this was a real ad for the product and not an SNL parody is absolutely wild.
I had never seen this video before now and had just always assumed it rhymes with “kangaroo”
tbf at its core it’s a good idea. Would have sold tons if it was a $150 item made by SharkNinja or something
Juicuero sounded like such a good idea!
Kuerig, but healthy
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it's truly wild how bloomberg managed to completely destroy juicero with a single 60-second video
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prayingforexits 
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Never forget that this was a Silicon Valley darling with over $120 million raised
Is there an obvious explanation for why the frequency of dense urban cities stop halfway between North America and Europe?
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my second day visiting home in the US from Germany i went to barnes and noble and within 5 minutes of walking in, an employee complimented my nails and gave me a free hot chocolate sample and a random girl said she liked my coat. had been in germany so long i had to recalibrate
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Clorox has a fascinating business model. They make Clorox. Then they sell it for more than it cost them to make. After that, they make more Clorox.
