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Nobody has heard of anyone. The last celebrities that everybody knows about were the last pre-Internet celebrities. They are still covered by the tabloids as they enter their 60's. Now we just have giant influencers who command audiences 3-5x the size of the mainstream news media that nobody else has ever heard of.

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Jane Coaston

@janecoaston

May 28

How do famous right-wing influencers actually poll with young men in 2025? Rogan: 27% favorable, 35% unfavorable, 45% don't know/never heard of Theo Von: 21% fav, 16% unfav, 55% dk Andrew Tate: 12% fav, 47% unfav, 36% dk iop.harvard.edu/youth-poll/50t

9:22 AM · May 29, 2025

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Wesley Yang

@wesyang

18h

Supermarket tabloids finally transitioning to cover the new famous people

Veronica

@maenadea

17h

I asked my 17yo if he knows who Joe Rogan is. Nope.

What about Dylan Mulvaney?

I don't know: non-politics celebs like Taylor Swift or Cristiano Ronaldo are familiar to basically everyone. Many people are just apolitical.

There's a mother of a kid in one of my sons' classes who is like a minor actress who has more insta followers than Beyonce. It's insane.

On a positive note, the search for the liberal Andrew Tate will be a breeze.

Catherine Johnson

@smarterparrot

17h

I don’t know how to process the fact that I’ve heard of Andrew Tate

Name recognition took a combination punch. The second punch was the Internet, but the first punch was the advent of more than just three or four networks.

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Tommaso di Maria

@tommasodi_di

True. "Internet famous" as vs. real-life famous. Rock Hudson c*ckbl*cks "Richard Hanania" at the supermarket.

The fragmentation of fame and the death of Hollywood as a factory of it are almost certainly related. And they are absolutely about the rest of the world cucking America into losing its massive soft-power advantage.

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Reuben Rodriguez

@ReubenR80027912

May 28

Reuben’s Theory that no one who wasn’t already famous by 2008 will ever be as famous as ppl before…is gonna be correct Everyone famous during the final 90s/00s Supernova of the monoculture crowded out nascent new talent & now the culture is fractured a million x x.com/growing_daniel…

This is why Tom Cruise is still the biggest movie star and why we had Trump and Biden as presidents.

These same celebrities have been covered since their early years though. 20, became the new 30, became the new 40..etc.. I think your point makes clear they are not being replaced though.